Category: Communications
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Selling without Overselling
I was recently talking with a former Executive Director whose organization thrived under their leadership. I’ve been thinking a lot about one of their comments. Their comment: “In promoting their…
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On Fundraising Stories
I often talk about the importance of shifting fundraising language from a bullet-point approach to a story approach. I know that for some nonprofit leaders this is challenging because storytelling…
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Scary Nonprofit Quotes 2024
Welcome to the 3rd not-quite annual edition of Scary Nonprofit Quotes. I authored the original edition in 2021 as Halloween approached and a follow-up in 2022. After a one-year hiatus,…
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How to relentlessly focus on relationships
It’s one thing to understand why relationships matter for nonprofits. But how can you be deliberate in creating, strengthening, and activating those relationships?
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Ticket to Ride and nonprofit leadership
One of my pandemic “weaknesses†has been the amount of time I’ve spent playing Ticket to Ride – the online version. For those not familiar with the game, you can…
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The board and nonprofit branding
A friend serving on the board of a local nonprofit recently asked me: ” I have a question about the process of rebranding for a nonprofit. Is it your experience…
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Your organization is an intermediary
One of the more interesting words I recently heard used to describe nonprofits is as “intermediaries.” Under this way of thinking, your organization isn’t the protagonist in your story. Instead,…
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Guest blog: How to become a thought leader
Guest blog by Liz Banse of Resource Media. Thought Leadership: More than just a TED talk and, yes, more than just a fad Have you ever dreamed of giving a…
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Guest Blog: How to Refresh your Brand
Guest Blog by Liz Banse of Resource Media When was the last time you went to the doctor for a check-up? Hopefully, it was in the past year. But, what…
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The Science behind Storyelling
Here’s a really quick, but useful read about the science that explains why fundraising via storytelling is more effective than relying on statistics to mak your case. Why Your Brain…